Lex Friedman blogs here.

Lex Friedman is Macworld's Staff Writer. He formerly wrote for TidBITS and worked as the Senior Director of Product & Community at Demand Media. Views expressed here are, unsurprisingly, his own.

He co-founded The Daily Plate.

His first book, based on his website The Snuggie Sutra, is available now.

Lex also tweets with some regularity.

Kids Prefer Veggies With Cool Names

Link: Kids Prefer Veggies With Cool Names

I wish my parents had known. And I wish it made it easier for me to get into new veggies now… But I think there must be an age when X-Ray Vision Carrots start tasting exactly like regular, disgusting carrots. And I’ve reached that age.

Posted on March 2nd, 2009