Lex Friedman blogs here.

Lex is the EVP of Sales and Development for Midroll, the world's best podcast advertising network.

He was previously Macworld's senior writer, and continues to contribute to the publication. He is the cohost of the Not Playing podcast, a cohost of the Turning This Car Around podcast, a cohost of the The Rebound podcast, and the sole host of the Your Daily Lex podcast.

Lex's first book, The Snuggie Sutra, is exactly what it sounds like. His most recent book is a Dr. Seuss parody for adults; it's called The Kid in the Crib.

You should follow him on both Twitter and App.net.

Lex would be delighted to speak at your awesome event.

Your Daily Shirt

Posted on April 16th, 2015

Brad and I

Honestly, I have very little understanding of what this episode was about.

#242 April 15, 2015: Brad and I

Posted on April 15th, 2015

Let's Take It Outside

#241 April 13, 2015: Let's Take It Outside

It's finally warm. Thank goodness.

I worked outside. I played outside. And I'm getting an invisible fence. All this and more, except for more, in today's episode.

Posted on April 13th, 2015

Watch and Tea

#240 April 10, 2015: Watch and Tea

I bought an Apple Watch. Today I'll drink a lot of tea. Not Apple Tea. That would be good, though.

You can subscribe to Your Daily Lex in iTunes, or use this feed in your podcasting app of choice.

Posted on April 10th, 2015


#239 April 9, 2015: Ringtone

The Your Daily Lex ringtone, along with the making-of the Your Daily Lex ringtone, and an ALTERNATE version of the Your Daily Lex ringtone.


Posted on April 9th, 2015

Your Daily Ringtone

By popular* demand. You're welcome, world.

Your Daily Ringtone


* I mean. Sort of.

Posted on April 8th, 2015

Rumplemeyer's Horseshoes

#238 April 8, 2015: Rumplemeyer's Horseshoes

A tribute to Stan Freberg. Sort of.

Posted on April 8th, 2015

Hungry Like The Lex

#237 April 7, 2015: Hungry Like The Lex

About my hunger. Bonus: Includes a song about being hungry. Free!

Posted on April 7th, 2015

Lexy Shades of Grey

#236 April 6, 2015: Lexy Shades of Grey

It's a story of grey hair, FaceTime, and parents. Get fired up!

Posted on April 6th, 2015

Screw You, Danny!

I got a voicemail. It wasn't intended for me. It was for Danny, who is apparently a f--king a--hole.

PROFANITY WARNING: I say "effing a-hole" a lot in this episode, but not with any cutesy censoring. YOU HAVE BEEN WARNED.

#235 April 1, 2015: Screw You, Danny

Posted on April 1st, 2015

Let's Talk Tweets

Yetserday's podcast was about twitter. And muting. And stuff.

#234 March 31, 2015: Let's Talk Tweets

Posted on April 1st, 2015

On Retainer

#233 March 24, 2015: On Retainer

It's an episode about the fact that I wear retainers. It's more exciting than it sounds. By which I mean, "exactly as exciting as it sounds."

Posted on March 24th, 2015

The Door is a Dog

#231 March 18, 2015: The Door is a Dog

In which I debate whether I should get a doggie door. (For the dog.)

Posted on March 18th, 2015

South By South Lex

#230 March 16, 2015: South By South Lex

Yesterday's episode, today! Uploading is hard.

This episode is about my trip to SXSW. Ostensbly. 

Posted on March 17th, 2015

Your Weekly Lex

#229 March 11, 2015: Your Weekly Lex

Sometimes weekly, never weakly.

Posted on March 11th, 2015

I can't reset my iPad because it can't get online

It’s all Alto’s Adventure’s fault.

My kids saw me playing the game, and they wanted to play, too. They get iPad time on the weekends, using three older iPads the family has amassed. All the iPads are set to grab new apps I download automatically, but one—Sierra’s—wouldn’t.

Easy enough fix, I assumed.

I checked the old iPad 2, and indeed, it was offline. I went to settings to connect it to our home Wi-Fi network. But the iPad wouldn’t see my home Wi-Fi network at all. Toggling Airplane mode didn’t help. Settings -> General -> Reset -> Reset Network Settings didn’t help either. Sometimes, my home network shows up, but the iPad refuses to connect to it.

I tried some other wireless networks, too. The iPad refuses to make a connection to any. Most, it can’t even see. I tried joining the networks as “Other.” No dice.

So I decided, screw it… I’ll reset the whole thing. But iCloud won’t let me.

Without an Internet connection, my iPad won't let me reset it.


When I try to Erase All Contents and Settings, it needs me to log into iCloud first. (This is a Find My iPhone situation; to prevent stolen iOS devices from working, Apple requires that you know your Apple ID password if you want to reset one.)

But the iPad can’t verify my iCloud password, because it’s not online. iTunes won’t let me reset the iPad either; it wants me to turn off Find My iPhone on the iPad. Which I can’t do, since turning off Find My iPhone on the iPad requires validating your iCloud password. Good times.

So I went to the iCloud.com website, and I removed the iPad from there. That worked out just fine. But the iPad can’t see that it’s been removed, since it’s (still!) not able to get online.

I’ve tried Reset All Settings. It doesn’t help.

So I’m stuck with an iPad that can’t get online. And a Genius Bar appointment on Monday night. If you get my iPad online before I have to drive to the mall, you win a prize. (Prize = public gratitude.)

Update: Multiple friendly Twitter people suggested DFU mode, which I'm trying now. 

Update the second: DFU worked to restore the iPad without the iCloud pain. But though the iPad successfully went online post-restoration process, it's now again lost the ability to see Wi-Fi networks. The Genius Bar appointment, unfortunately, must remain. 

Posted on March 8th, 2015

Special Guest Sierra

#228 March 6, 2015: Special Guest Sierra

I'm joined by everyone's favorite six-year-old: Sierra Claire Friedman!

Posted on March 6th, 2015

Snow, Dogs, TV

#227 March 5, 2015: Snow, Dogs, TV

Basically, a typical episode.

Posted on March 5th, 2015


#226 March 4, 2015: Salads

I had a salad for lunch. I'm as surprised as you are.

Posted on March 4th, 2015

How We Say We're Sorry

#225 March 3, 2015: How We Say We're Sorry

I complain about weather. I praise a television show. I update you on the dog. I'm doing the Lord's work.

Posted on March 3rd, 2015